In my role as a Production Designer for Health First Health Plans, I've excelled in navigating the complexities of insurance benefits and doctor services. Beyond visual design, my expertise extends to meticulous compilation of extensive information, including details, dates, and seminar content. With a strategic fusion of branding acumen and print proficiency, I've crafted visuals that not only adhere to industry standards but align seamlessly with HFHP's mission of enhancing healthcare experiences
Tailoring designs to an older demographic ensures each element reflects trust and reliability, harmonizing with HFHP's core values. This showcase spotlights my adeptness in executing a brand refresh and features polished ads, patient books, mailers, and flyers—a testament to the symbiotic fusion of design sophistication and healthcare acumen. My work underscores a nuanced understanding of HFHP's dual focus, presenting a comprehensive visual narrative that mirrors commitment to excellence across diverse healthcare facets, including intricate information compilation.